TY - BOOK AU - Kamath, Silpa R. (2011PGP042) TI - Urban Consumer Behavior Profiling and Assessment of Re-sale Market for a Premium Segment Bike U1 - 658.8342 PY - 2012/// CY - Shillong PB - Rajiv Gandhi Indian Institute of Management KW - Consumer behavior KW - Market surveys KW - Automobile industry and trade KW - Used car trade ER -