Agarwal, Nidhi (2011PGP027)

Design and Implementation of a Marketing Strategy Improve the Brand Awareness and Visibility of Daily Dump / Nidhi Agarwal - Shillong: Rajiv Gandhi Indian Institute of Management, 2012 - 40p.: ill.figure, tables; 29cm. - Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate Diploma in Management (2011-2013) .


Advertising -- Planning
Brand choice
Brand name products
Consumers' preferences
Marketing -- Management
Daily Dump

658.8343