The marketing whitebook 2011-12 Marketing white book Businessworld marketing whitebook BW marketing whitebook - New Delhi : Businessworld - 452p. : ill. (some col.), col. maps ; 22 cm.

"The essential handbook for marketers"--Cover. Description based on: 2005.

9788190845274


Marketing -- India -- Handbooks, manuals, etc.
Marketing -- India -- Periodicals.

658.8 / BUS