The marketing whitebook, 2012-2013 :  one-stop guide for marketers / 
Prosenjit Datta 
 - New Delhi :  Businessworld  2012 
 - 452 p. :  col. ill. ;  21 cm. 
<br/><br/><label>ISBN: </label>9789381425015 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>India
<br/><br/><label>Dewey Class. No.: </label>658.8  / BUS