TY - BOOK AU - Schultz, Howard. AU - Gordon, Joanne. TI - Onward: how Starbucks fought for its life without losing its soul SN - 9781605292885 (hardcover) U1 - 647.9573 PY - 2011/// CY - New York, NY PB - Rodale, Distributed to the Trade by Macmillan KW - Schultz, Howard. KW - Starbucks Coffee Company KW - Coffee industry KW - United States KW - Coffee KW - Marketing KW - Organizational change KW - Leadership ER -