TY - BOOK AU - Croston, Glenn E., TI - Starting green: an ecopreneur's toolkit for starting a green business from business plan to profits SN - 1599183552 (alk. paper) U1 - 658.1 CRO [ Shelf 43 ] PY - 2009/// CY - [Irvine, Calif.] PB - Entrepreneur Press KW - Green products KW - Green movement KW - Economic aspects KW - New business enterprises N1 - Includes bibliographical references and index; Welcome to the green revolution -- Finding the right opportunity : RISE -- From green dreams to open doors -- Finding money to start and grow your business -- How to green your business operations and facilities -- Green marketing and communications -- The role of government : carrots and sticks -- Starting a green franchise -- Starting an energy efficiency business -- Starting a green retail business -- Starting a renewable energy business -- Starting a direct sales business : small, green, and beautiful -- Conclusion: thriving with green in the conserver economy ER -