McEnally, Martha <br/><br/>
Cases in Consumer Behavior / 
Martha McEnally 
 - Upper Saddle River, New Jersey:  Prentice Hall;  2002 
 - 94p.:  28cm. 
 - Cases in Consumer Behavior, VOl 1. .
<br/><br/><label>ISBN: </label>9780130665584 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer -- Case Studies<br/>Consumer Behavior -- Case Studies<br/>Marketing Reseearch -- Case Studies
<br/><br/><label>Dewey Class. No.: </label>658.8342  / McE [ Shelf 70 ]