TY  - SER
AU  - Dekimpe,M.G
TI  - International Journal of Research in Marketing / edited by
SN  - 0167-8116
U1  - 658.8 
PY  - 2011///
PB  -  Elsevier
KW  - Marketing research
KW  - Marketing Msnsgement Research
KW  - Merchandising Research
UR  -  http://www.elsevier.com/wps/find/journaldescription.cws_home/505550/authorinstructions 
ER  -