Corporate Social Media Role in Change Management in Contemporary Scenario /
Bhavya Aggarwal, Divisha Agrawal
- Shillong: Rajiv Gandhi Indian Institute of Management, 2010.
- 93p.: ill.figure, tables; 29cm.
- Dissertation submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011) .
Social responsibility of business. Mass media and business.