TY  - SER
AU  - Lincoln , Douglas . J
TI  - Journal of Marketing Education / edited by
SN  - 0273-4753
U1  - 658.8 
PY  - 2011///
CY  - London .
PB  - SAGE Publications
KW  - Marketing
KW  - Marketing Study and Teaching
N1  - Published in association with Marketing Educators Association
UR  -  http://jmd.sagepub.com/ 
ER  -