TY  - SER
AU  - Witkowski , Terrence . H
TI  - Journal of Macromarketing / edited by
SN  - 0276-1467
U1  - 658.8 
PY  - 2011///
CY  - California State University.
PB  - SAGE Publications
KW  - Marketing
KW  - Marketing Social Aspects
N1  - Published in Association with Macromarketing
UR  -  http://jmk.sagepub.com/ 
ER  -