TY  - BOOK
AU  - Saxena, Nitin (2009PGP037)
AU  - Yadav, Samrat Singh (2009PGP047)
TI  - Role of Brands in Future Corporate Strategies
T2  - Dissertation submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011)
U1  - 658.8 
PY  - 2010///
CY  - Shillong
PB  - Rajiv Gandhi Indian Institute of Management
KW  - Branding (Marketing)
ER  -