TY  - BOOK
AU  - Krishnakumar, Girish (2009PGP020)
AU  - Rana, Sumit (2009PGP057)
TI  - Impact on the strategies of firms in Indian Colour TV Industry due to convergence in television broadcasting technology
T2  - Dissertation submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011)
U1  - 384.55 
PY  - 2010///
CY  - Shillong
PB  - Rajiv Gandhi Indian Institute of Management
KW  - Industrial television
KW  - Broadcasting
KW  -  Strategy
KW  -  India
ER  -