Demand Drivers of the Indian FMCG Sector /
Pradeep M.S.
- Shillong: Rajiv Gandhi Indian Institute of Management, 2010.
- 21p.: ill.figure, tables; 29cm.
- Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011) .
Marketing Research -- Fast Moving Consumer Goods(FMGC) -- Nestle -- India