Dash, Prajna Jyotismati (2009PGP038) <br/><br/>
Study and strategy formulation for branded fuel (Xtrapremium) and loyalty programme (XtraRewards) / 
Prajna Jyotismati Dash. 
 - Shillong:  Rajiv Gandhi Indian Institute of Management,  2010. 
 - 44p.:  ill.figure, tables ;  29cm. 
 - Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011) .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning -- Strategy -- Oil Industry
<br/><br/><label>Dewey Class. No.: </label>658