TY - BOOK AU - Jhunjhunwala, Harsha (2009PGP022) TI - Online Social Media Marketing Strategy and Structure Formation T2 - Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011) U1 - 658.8 PY - 2010/// CY - Shillong PB - Rajiv Gandhi Indian Institute of Management KW - Internet marketing KW - Social media KW - Economic aspects UR - http://10.10.1.6/summer_internship_2009_11/0009802.pdf ER -