De Kluyver, Cornelis A. <br/><br/>
Strategy :  a view from the top / 
Cornelis A. de Kluyver, John A. Pearce II. 
 - 4th ed. 
 - Upper Saddle River, N.J. :  Prentice Hall,  c2012. 
 - xx, 211 p.: 24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>What is strategy? -- Strategy and performance -- Analyzing the external strategic environment -- Analyzing an industry -- Analyzing an organization's strategic resource base -- Formulating business unit strategy -- Business unit strategy : contexts and special dimensions -- Global strategy formulation -- Corporate strategy : shaping the portfolio -- Corporate strategy : managing the portfolio. 
<br/><br/><label>ISBN: </label>9780132145626 0132145626 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Executives.<br/>Leadership.<br/>Management.
<br/><br/><label>Dewey Class. No.: </label>658.4012  / DEK [ Shelf 51 ]