Srivastava, Shweta (2009PGP060) <br/><br/>
A market research on Adobe Acrobat usage pattern in BPO industry in India and recommendations on the marketing strategy for this vertical / 
Shweta Srivastava 
 - Shillong:  Rajiv Gandhi Indian Institute of Management,  2010. 
 - 38p.:  ill.figure, tables;  29cm. 
 - Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate Diploma in Management (2009-2011) .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research -- Service industries -- India<br/>Marketing Strategy -- Service industries -- India.
<br/><br/><label>Dewey Class. No.: </label>658.8