TY - BOOK AU - S, Jeeva (2009PGP025) TI - A marketing strategy for the launch of olmesartan based brand by understanding ARB & hypertension market holistically T2 - Summer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011) U1 - 658.8 PY - 2010/// CY - Shillong PB - Rajiv Gandhi Indian Institute of Management KW - Marketing KW - Management KW - Strategy ER -