TY  - BOOK
AU  - Zikmund, William G.
TI  - Business research methods
SN  - 9788131500293
U1  - 658.072 
PY  - 2003///
CY  - New Delhi
PB  - Cencage Learning/South-Western
KW  - Management
KW  -  Research
KW  - Business
N1  - Includes bibliographical references and index
ER  -