TY - BOOK AU - Butje, Mark. TI - Product marketing for technology companies SN - 0750659947 (pbk.) AV - HF5415.153 .B88 2005 U1 - 658.575 21 PY - 2005/// CY - Oxford : , Burlington, MA PB - Elsevier Butterworth-Heinemann KW - New products KW - Marketing KW - High technology industries KW - Information technology N1 - Includes index UR - http://www.loc.gov/catdir/enhancements/fy0627/2005283196-d.html UR - http://www.loc.gov/catdir/enhancements/fy0627/2005283196-t.html ER -