Public relations : strategies and tactics / Dennis L. Wilcox, Glen T. Cameron. - 9th ed. - Boston : Person/Allyn and Bacon, c2009. - xxvii, 612 p. : ill. (chiefly col.) ; 27 cm.

Includes bibliographical references (p. [593]-600) and index.

9788131724730


Public Relations.
Public relations -- United States.

659.2 / WIL [ Shelf 72 ]