TY - BOOK AU - Parker, James F. TI - Do the right thing: how dedicated employees create loyal customers and large profits SN - 9788131725399 U1 - 387.70683 PY - 2008/// CY - Upper Saddle River, N.J. PB - Wharton School Pub. KW - Southwest Airlines Co. KW - Management KW - Airlines KW - United States KW - Customer relations KW - Customer services N1 - Includes index ER -