White, Margaret A.  <br/><br/>
The management of technology and innovation :  a strategic approach / 
Margaret A. White, Garry D. Bruton. 
 - New Delhi :  Thomson/South-Western,  c2007. 
 - xxiii, 404 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Laying the foundation: Nokia, riding the waves of innovation -- Innovation, internal strategy: Corning, successful internal innovation -- Obtaining technology, external strategy: DuPont, recognizing its strategic needs -- Building strategic MTI success: Microsoft, a pattern of success. 
<br/><br/><label>ISBN: </label>9788131502433 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations -- Management.<br/>New products -- Management.<br/>High technology industries -- Management.
<br/><br/><label>LC Class. No.: </label>658.514  / WHI 
<br/><br/><label>Dewey Class. No.: </label>658.514  / WHI [ Shelf 64 ]