TY  - BOOK
AU  - Govindarajan, Vijay.
AU  - Trimble, Chris.
TI  - 10 rules for strategic innovators: from idea to execution 
SN  - 1591397588
U1  - 658.406 
PY  - 2005///
CY  - Boston, Mass.
PB  - Harvard Business School Press
KW  - New business enterprises
KW  -  Management
KW  - Entrepreneurship
KW  - Creative ability in business
KW  - Strategic planning
KW  -  United States
KW  -  Case studies
N1  - Includes bibliographical references (p. 199-215) and index; Why innovation needs a different kind of execution -- Why organizations, like elephants, never forget -- Case: Corning microarray technologies -- Slaying the elephant -- Why tensions rise when new borrows from established -- Case: New York Times Digital -- Turning tension into a productive force -- Why learning from experience is an unnatural act -- How being bold, competitive, or demanding can inhibit learning -- Case: Hasbro Interactive -- How being reasonable, inspiring, or diligent can block learning just as easily -- Case: Capston-White -- Finding gold with theory-focused planning -- Ten rules for strategic innovators -- Case: Analog Devices
ER  -