TY  - BOOK
AU  - Bhandari, Laveesh
TI  - Indicus Consumer Handbook: The Marketer's Guide to Indian Consumers,
SN  - 9788131720387
U1  - 658.8342 
PY  - 2009///
CY  - New Delhi
PB  - Pearson
KW  - Consumer behavior
ER  -