Nagle, Thomas T.,    1951- <br/><br/>
The strategy and tactics of pricing :  a guide to profitable decision making / 
Thomas T. Nagle. 
 - Englewood Cliffs, N.J. :  Prentice-Hall,  c1987. 
 - xiii, 351 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>0138515107 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pricing.<br/>Marketing -- Decision making.
<br/><br/><label>Dewey Class. No.: </label>658.816  / NAG [ Shelf 69 ]