TY  - BOOK
AU  - Hunt, Shelby D.
TI  - Controversy in Marketing Theory: For Reason, Realism, Truth and Objectivity,
SN  - 9780765609328
U1  - 658.8 
PY  - 2003///
CY  - New York
PB  - M.E. Sharp
KW  - Marketing
KW  -  Ethics
ER  -