Chernatony, Leslie de From Brand Vision to Brand Evaluation: the Strategic Process of Growing & Strengthening Brands,/ Chernatony, Leslie de - [2nd ed.] - Oxford U.K Elsevier, 2006 - xviii, 318 p. : 23 cm. ISBN: 9788131213384 Subjects--Topical Terms: Branding Dewey Class. No.: 685.827 / CHE [ Shelf 69 ]