Keller, John M.

Motivational design for learning and performance : the ARCS model approach / John M. Keller. - 1st ed. - New York : Springer, 2009. - xxiv, 353 p. : ill. ; 24 cm.

Includes bibliographical references (p. 325-344) and index.

9781441912497 (hardcover)


Instructional systems -- Design.
Motivation (Psychology)
Motivation in education.
Learning, Psychology of.

658.40714 / KEL [ Shelf 79]