TY  - BOOK
AU  - Schultz, Majken.
AU  - Hatch, Mary Jo.
AU  - Holten Larsen, Mogens.
TI  - The expressive organization: linking identity, reputation, and the corporate brand 
SN  - 9780198297796
U1  - 658.1 
PY  - 2000///
CY  - Oxford ; , New York
PB  - Oxford University Press
KW  - Corporate image
KW  - Corporations
KW  -  Public relations
KW  - Business communication
KW  - Branding (Marketing)
N1  - Includes bibliographical references and index
UR  -  http://www.loc.gov/catdir/enhancements/fy0610/00037459-d.html
UR  -  http://www.loc.gov/catdir/enhancements/fy0610/00037459-t.html
UR  -  http://www.loc.gov/catdir/enhancements/fy0725/00037459-b.html
ER  -