Kelley, Larry D.,    1955- <br/><br/>
Cases in advertising management / 
Larry D. Kelley and Donald W. Jugenheimer. 
 - Armonk, N.Y. :  M.E. Sharpe,  c2009. 
 - xviii, 120 p. :  ill. ;  24 cm. 
<br/><br/><label>ISBN: </label>9780765622617 (pbk. : alk. paper) 0765622610 (pbk. : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising -- Management -- Case studies.
<br/><br/><label>Dewey Class. No.: </label>659.1  / KEL [ Shelf 80]