Hawkins, Del I. <br/><br/>
Consumer behavior :  building marketing strategy / 
Del I. Hawkins, Roger J. Best, Kenneth A. Coney. 
 - 9th ed. 
 - Boston, MA :  McGraw-Hill/Irwin,  2003. 
 - p.  cm. 
 - McGraw-Hill/Irwin series in marketing .
<br/><br/><label>ISBN: </label>0072536861 0070600867 0070600864 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.
<br/><br/><label>LC Class. No.: </label>658.8342  / HAW 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / HAW [ Shelf 70 ]