Craig, C. Samuel.

International marketing research / C. Samuel Craig and Susan P. Douglas. - 2nd ed. - Chichester [England] ; New York, NY : Wiley, c2000. - xxii, 425 p. : ill. ; 25 cm.

Douglas' name appears first on the earlier edition.

Includes bibliographical references and indexes.

9971513862


Export marketing -- Research.

658.83 / CRA

658.83 / CRA [ Shelf 70 ]