Parameswaran, M. G. <br/><br/>
Buiding brand value :  five stpes to building powerful brands / 
M. G. Parameswaran. 
 - New Delhi :  Tata McGraw-Hill,  2006. 
 - 385 p. ;  24 cm. 
<br/><br/><label>ISBN: </label>0070583221 0070583226 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand vaule.
<br/><br/><label>LC Class. No.: </label>658.827  / PAR 
<br/><br/><label>Dewey Class. No.: </label>658.827  / PAR [ Shelf 69 ]