Marketing and football :  an international perspective / 
edited by Michel Desbordes. 
 - 1st ed. 
 - Amsterdam ;   Boston :  Butterworth-Heinemann,  2007. 
 - xxvi, 518 p. :  ill. ;  24 cm. 
 - Sports marketing series .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780750682046 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Soccer -- Social aspects -- Cross-cultural studies.<br/>Soccer -- Marketing.
<br/><br/><label>LC Class. No.: </label>796.332077  / DES 
<br/><br/><label>Dewey Class. No.: </label>796.332077  / DES [ Shelf 57 ]