TY - BOOK AU - Lincoln, Keith. AU - Thomassen, Lars. TI - Private label: turning the retail brand threat into your biggest opportunity SN - 9780749453763 AV - 658.827 LIN U1 - 658.827 PY - 2008/// CY - London ; , Philadelphia PB - Kogan Page KW - Retail trade KW - Branding (Marketing) KW - Management KW - Brand name products N1 - Includes index ER -