Michaels, Nancy, 1964- Off-the-wall-marketing ideas : jump-start your sales without busting your budget / Nancy Michaels & Debbi J. Karpowicz ; [foreword by Thomas G. Stemberg]. - Holbrook, Mass. : Adams Media, c2000. - xviii, 222 p. : ill. ; 21 cm. Includes index. ISBN: 9781580622059 Subjects--Topical Terms: Marketing -- United States. LC Class. No.: 658.8 / MIC Dewey Class. No.: 658.8 / MIC [ Shelf 66 ]