TY  - BOOK
AU  - Nagle, Thomas T.
AU  - Hogan, John E.
TI  - The Strategy and tactics of pricing: a guide to growing more profitably 
SN  - 8131724583
AV  - 658.816 NAG
U1  - 658.816 
PY  - 2006///
CY  - Delhi
PB  - Pearson Education
KW  - Strategy
ER  -