Kaden, Robert J. Guerrilla marketing research : marketing research techniques that can help any business make more money / Robert J Kaden. - London ; Philadelphia : Kogan Page, 2006. - xiv, [232] p. ; 24 cm. Includes bibliographical references (p. [233]) and index. Subjects--Topical Terms: Marketing research.Small business -- Management. LC Class. No.: 658.83 / KAD Dewey Class. No.: 658.83 / KAD [ Shelf 70 ]