TY  - BOOK
AU  - Roberts-Phelps, Graham.
TI  - Customer relationship management: how to turn a good business into a great one! 
SN  - 9788176493604
AV  - 658.812 ROB
U1  - 658.812 
PY  - 2001///
CY  - New Delhi
PB  - Viva
KW  - Relationship marketing
KW  - Customer relations
KW  -  Management
ER  -