Crawford, C. Merle    1924- <br/><br/>
New products management / 
C. Merle Crawford. 
 - 9th ed. 
 - Boston :  McGraw Hill Irwin,  c1997. 
 - xviii, 558 p. :  ill. ;  25 cm. 
<br/><br/><label>ISBN: </label>9780071263368 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products -- Management.
<br/><br/><label>Dewey Class. No.: </label>658.575  / CRA [ Shelf 64 ]