Allen, Kathleen R. <br/><br/>
Bringing new technology to market / 
Kathleen R. Allen. 
 - Upper Saddle River, N.J. :  Prentice Hall,  c2003. 
 - xv, 367 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>8120322096 
<br/><br/><label>Subjects--Topical Terms: </label><br/>High technology -- Marketing.<br/>High technology industries.
<br/><br/><label>LC Class. No.: </label>658.5  / ALL 
<br/><br/><label>Dewey Class. No.: </label>658.5  / ALL [ Shelf 63 ]