Neelamegham, S.,    1935- <br/><br/>
Marketing in India :  cases and readings / 
S. Neelamegham. 
 - 3rd. rev. ed. 
 - New Delhi :  Vikas Pub. House :  Distributors, UBS Publishers' Distributors,  2000. 
 - xix, 506 p. :  ill. (some col.) ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>812590946X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing -- Management.-- India 
<br/><br/><label>LC Class. No.: </label>658.80954  / NEE 
<br/><br/><label>Dewey Class. No.: </label>658.80954  / NEE [ Shelf 68 ]