Rao  Purba Halady <br/><br/>
Predictive Modelling in Strategic Marketing by 
Purba Halady Rao 
 - New Delhi  Prentice Hall of India  2008 
 - xiii,146p  ill.  24cm 
<br/><br/><label>ISBN: </label>9788120336346 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / RAO [ Shelf 67 ]