Verma, Harsh V. <br/><br/>
Services marketing :  text and cases / 
Harsh V. Verma. 
 - New Delhi :  Pearson Education,  2008. 
 - 470 p. ;  30 cm. 
<br/><br/><label>ISBN: </label>8177586734 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>658.8  / VER 
<br/><br/><label>Dewey Class. No.: </label>658.8  / VER [ Shelf 67 ]