Nargundkar, Rajendra. Services marketing : text and cases / Rajendra Nargundkar. - 2nd ed. - New Delhi : Tata McGraw-Hill, 2008. - 451 p. ; 28 cm. ISBN: 0070616318 0070616310 Subjects--Topical Terms: Marketing. LC Class. No.: 658.8 / NAR Dewey Class. No.: 658.8 / NAR [ Shelf 67 ]