Shaw, Colin <br/><br/>
The DNA of Customer Experience : How Emotions Drive Value by  Colin Shaw 

 - New York :  Palgrave-Macmillan ,  2007 
 - xx:166p  ill ,;  21cm 
<br/><br/><label>ISBN: </label>9780230500006 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behaviour -- Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8342  / SHA [ Shelf 80]