TY  - BOOK
AU  - Schmidt, Ruth A
AU  - Wright, Helen
TI  - Financial Aspects of Marketing by: Ruth A.Schmidt 
SN  - 9780333637821
U1  - 658.155 
PY  - 1996///
CY  - New York
PB  - Palgrave-Macmillam
KW  - Financial Management
KW  -  Marketing
ER  -