Hollensen, Svend.

Global marketing : a decision-oriented approach / Svend Hollensen. - 3rd ed. - New Delhi: Person education, 2004. - xxxix, 717 p. : col. ill. ; 27 cm.

Includes bibliographical references and index.

9788131711958


Export marketing.

658.804 / HOL

658.804 / HOL [ Shelf 68 ]